Magic in the making: The 4 pillars of great creative
Consumers report that helpfulness is their top expectation of brands since the start of the COVID-19 pandemic, with 78% saying a brand's advertising should show how they can be helpful…
Learn moreDisplay Ads
Magic in the making: The 4 pillars of great creative
Consumers report that helpfulness is their top expectation of brands since the start of the COVID-19 pandemic, with 78% saying a brand's advertising should show how they can be helpful…
Learn moreDisplay campaigns made easy
Helping you connect with customers is core to the Google Ads mission, and we're always working to make that as easy as possible through our products. That’s why, starting this…
Learn moreDisplay campaigns made easy
Helping you connect with customers is core to the Google Ads mission, and we're always working to make that as easy as possible through our products. That’s why, starting this…
Learn moreMake every marketing dollar count with attribution and lift measurement
Understanding how each media touchpoint contributes to your goals can mean the difference between marketing that drives business growth and marketing that fails to deliver. To make every dollar count,…
Learn moreTap into intent to generate leads
Consumers are more engaged with businesses who can meet their needs from home right now–and they’re more willing to move on to those who can. In June, a Google/Ipsos survey…
Learn moreDecoding decisions to grow online sales
With more consumers sheltering at home, digital adoption has rapidly accelerated and changed consumer shopping behavior globally. Consumers are looking for new and delightful products related to the home; for…
Learn moreInspire new customers in their moments of discovery
Last year we introduced Discovery ads as a new way to help people discover and engage with your brand as they scroll through their favorite content. In April, we made…
Learn moreNavigating the road ahead: The benefits of real-time marketing
Changes in consumer behavior have always resulted in adjustments to marketing strategies. COVID-19 has shown how quickly consumers’ interests, expectations, and purchasing behavior can shift—and with it, an ebb and…
Learn moreNavigating the road ahead: How consumers are adjusting to COVID-19
COVID-19 has fundamentally changed the way we live our lives and how we connect with the world around us. Things like social distancing, curbside pickup, and at-home workouts are now…
Learn more