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Introducing simpler brands and solutions for advertisers and publishers

We launched AdWords nearly 18 years ago with a simple goal—to make it easier for people to connect online with businesses. A search for eco-friendly stationery, quilting supplies, or for…

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New tools for creative storytelling on YouTube

Every year at the Cannes Lions festival, the world gathers to celebrate creativity in marketing, design, tech and entertainment. The festival is a great source of inspiration, with thought-provoking programming…

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New innovations remove friction from discovering products in store and online

Driven by rapid changes in technology and mobile, consumer expectations continue to rise at an unrelenting pace. There are brand new ways for people to find and engage with businesses,…

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Tune in on July 10, 2018 as we announce our latest product innovations

Sign up to join the live streamed keynote at Google Marketing Live:When: Tuesday, July 10, 2018 at 9 a.m. PT / 12:00 p.m. ETDuration: 1 hourWhere: Here on the Inside AdWords blog…

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Google I/O: Grow and Earn with AdWords and AdMob

I/O is an inspiring moment. Every year it's exciting to connect with the developer community and hear about all of the amazing things you’re building, especially mobile apps. These apps…

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Video is everywhere – helping brands find their audience in the era of convergence

With cord-cutting on the rise, brands have been looking for new ways to connect with an important part of their audience that are harder than ever to reach. According to…

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Today at Shoptalk: Turning intent into action to deliver better shopping experiences

We've long talked about mobile being the "future of retail." Now that this future has arrived, what's next? At this year’s Shoptalk in Las Vegas, I shared how today’s ever-curious,…

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Become the GOAT of mobile gaming with new innovations from AdWords & AdMob

Great games are magical. They allow players to escape to new worlds, turn into superheroes, and boost their puzzle-solving powers. Now, more than ever, developers like you can become gaming…

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New ways to harness the combined power of Google and YouTube in AdWords

With the world’s information at people's fingertips, today’s consumers research everything before they buy—they read reviews, search for product details and watch videos to make the decision that’s right for…

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Message reporting delivers new performance insights for click-to-message ads

65% of consumers say they’d consider using messaging to connect with a business to complete tasks like getting information about a product or service, or to schedule an in-person appointment.1 That’s…

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