AdMob Archives - Shae Marcus Consulting

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Google for Games Developer Summit returns March 15

With over three billion players showing strong engagement worldwide, the games market continues to remain resilient and grow beyond expectations. As we look ahead this year, the influx of new…

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New ways to grow your games business sustainably

Mobile gaming has been a popular outlet for people to stay entertained while spending more time at home. A recent Google Play study of mobile gamers shows that 45% of…

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Join us for Google for Games Developer Summit 2021

With a surge of new gamers and an increase in time spent playing games in the last year, it’s more important than ever for game developers to delight and engage…

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Preparing our partners for Apple’s iOS 14 policy updates

Apple’s upcoming App Tracking Transparency (ATT) policy will require developers to ask for permission when they use certain information from other companies’ apps and websites for advertising purposes, even if…

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Grow your games business with new ads solutions

Whether it’s to join the latest multiplayer craze or dive back into an old favorite, user interest in gaming worldwide continues to rise as people spend more time at home.…

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Grow your games business with a player-first approach

As an avid gamer, every year I look forward to spending time with developers at GDC to celebrate together and learn from their successes. We are all disappointed that this…

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Join us for the digital Google for Games Developer Summit

Last month, Game Developers Conference (GDC) organizers made the difficult decision to postpone the conference. We understand this decision, as we have to prioritize the health and safety of our…

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Google for Games Developer Summit is coming to GDC 2020

We’re excited to see you at the upcoming Game Developers Conference (GDC) from March 16-20 in San Francisco. If you can’t make it in person, sign up to keep up…

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Growing in-app viewability coverage with Open Measurement

People are spending more time on their mobile phones, especially in apps, and move across screens frequently. As people’s usage of mobile apps has grown, so has the importance of…

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New innovations to grow your app business with ads

App developers around the world are pushing the limits of innovation to meet consumers' high expectations. In an increasingly competitive global market, it’s more important than ever for app developers…

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